NCT05066126

Mixed Presentation on Social Media

Mixed Presentation of Content on Social Media and Its Relevant Impacts on Recall of Tobacco Related Information

• Status: Completed
• Phase: N/A
• Study type: Interventional
• Enrollment: 828 (actual)
• Sponsor: University of Pennsylvania · Academic / Other
• Sex: All
• Age: 18 Years
• Healthy volunteers: Accepted

Summary

This study is to understand how the presentation of information on social media influences processing and recall of information, particularly in relation to modified risk tobacco products. Participants will see a social media site where either (a) the topic of discussion varies between each post or (b) posts on the same topic are grouped together. They will then be asked to recall information about the posts they saw on the site.

Conditions

• Tobacco Use
• Tobacco Dependence

Interventions

Type	Name	Description
BEHAVIORAL	Mixed-Presentation of Content	Participants in the high-mixed presentation of content conditions will receive a social media feed that varies greatly between topics, so that each subsequent post is on a different topic. In the low-mixed presentation of content condition, participants will be shown posts on any given topic grouped together.

Timeline

• Start date: 2021-11-15
• Primary completion: 2022-02-18
• Completion: 2022-08-10
• First posted: 2021-10-04
• Last updated: 2022-10-28

Locations

1 site across 1 country: United States