NCT05821608

Heads up Messages to Increase Call Pick-up Rates

Evaluating the Impact of 'Heads up' Messages on Call Pick-up Rates

• Status: Unknown
• Phase: N/A
• Study type: Interventional
• Enrollment: 2,000 (estimated)
• Sponsor: Carnegie Mellon University · Academic / Other
• Sex: All
• Age: 18 Years
• Healthy volunteers: Not accepted

Summary

The study aims to investigate whether notifying health insurance members about an upcoming call can increase their pick-up rates. The study will randomize participants into three groups: control group (no message), treatment group 1 (message variation 1), and treatment group 2 (message variation 2). The primary outcome of interest is the call pick-up rate, and the study will also examine the message opt-out rates for the two different messages.

Conditions

• Various: Health Insurance Members That Could Benefit From Being Connected to a Specialist, e.g., Orthopedic Doctor to Treat Back Pain

Interventions

Type	Name	Description
OTHER	Message variation 1	Message before call letting member know they will be called (variation 1)
OTHER	Message variation 2	Message before call letting member know they will be called (variation 2)

Timeline

• Start date: 2023-05-01
• Primary completion: 2023-06-30
• Completion: 2023-07-15
• First posted: 2023-04-20
• Last updated: 2023-04-24