NCT05216458

Using Personalized Letters and Emails to Increase Health Insurance Take-up and Improve Plan Choice Quality

Using Personalized Letters and Emails to Increase Health Insurance Take-up and Improve Plan Choice Quality in California's ACA Marketplace

• Status: Completed
• Phase: N/A
• Study type: Interventional
• Enrollment: 44,000 (actual)
• Sponsor: Office of Evaluation Sciences · Federal
• Sex: All
• Age: —
• Healthy volunteers: Not accepted

Summary

With the passage of the American Rescue Plan (ARP) in March 2021, more consumers than ever before are now eligible for $0 -- or $1 per member per month (PMPM) in Marketplaces that include abortion coverage -- health insurance coverage across the ACA Marketplaces. But many individuals may not be aware of the new subsidies, or of their eligibility for Cost-Sharing Reduction (CSR) Silver plans. This project's goal is to examine whether personalized letters and email reminders can increase health insurance enrollment, CSR Silver take-up and $1 PMPM coverage.

Conditions

• Health Behavior

Interventions

Type	Name	Description
BEHAVIORAL	Emails and letter intervention	Emails and letters for households assigned to the treatment group
BEHAVIORAL	Control group	No outreach during the intervention period.

Timeline

• Start date: 2021-05-27
• Primary completion: 2021-08-31
• Completion: 2021-08-31
• First posted: 2022-01-31
• Last updated: 2022-01-31

Locations

1 site across 1 country: United States