NCT05176405

Entertainment Media to Deliver Educational Messages About Mammography in Saudi Arabia

Using Entertainment Media to Deliver Educational Messages About Mammography in Saudi Arabia

• Status: Completed
• Phase: N/A
• Study type: Interventional
• Enrollment: 240 (actual)
• Sponsor: Virginia Commonwealth University · Academic / Other
• Sex: Female
• Age: 40 Years – 69 Years
• Healthy volunteers: Accepted

Summary

This clinical trial aims to test if Elissa's Entertainment-Education (EE) song can influence Saudi females' intention to perform breast cancer early screening via mammogram.

Detailed description

This study will be guided by a scarcely applied theoretical model that integrates the issue involvement concept into the Theory of Planned Behavior (TPB) to test the role of issue involvement in predicting intention to perform breast cancer early screening via mammogram among Saudi females after exposure to EE message.

Conditions

• Breast Cancer
• Behavior

Interventions

Type	Name	Description
BEHAVIORAL	You-Tube Video: Elissa's EE song	Watch You-Tube video utilizing Entertainment-Education communication strategy.
BEHAVIORAL	Active Comparator: Standard of Care	Reading materials containing information about early breast cancer screening in the form of infographics. Information is adopted from the Saudi Ministry of Health (MOH).

Timeline

• Start date: 2022-02-10
• Primary completion: 2022-03-14
• Completion: 2022-03-14
• First posted: 2022-01-04
• Last updated: 2022-09-02

Locations

1 site across 1 country: United States