NCT04905498

Promoting Resilience to Food Commercials Decreases Susceptibility to Unhealthy Food Decision-Making

Developmental Decision Making Study

• Status: Completed
• Phase: N/A
• Study type: Interventional
• Enrollment: 49 (actual)
• Sponsor: University of Kansas Medical Center · Academic / Other
• Sex: All
• Age: 8 Years – 12 Years
• Healthy volunteers: Accepted

Summary

The purpose of this study is to evaluate how food commercials influence food choices in children and their parents.

Detailed description

The proposed research will investigate food decision-making in youth. Childhood obesity is a risk factor for health issues, thus preventing adverse effects of childhood obesity by promoting healthy eating habits and providing effective interventions are important. Television food commercials advertising calorie-dense and high in salt and sugar foods are known to contribute unhealthy food choices and obesity. Thus the proposed study will examine how the advertising intervention focusing on increasing advertising knowledge and changing affective attitudes toward commercials impacts susceptability to commercials and food decisions in youth.

Conditions

• Obesity, Adolescent

Interventions

Type	Name	Description
BEHAVIORAL	Commercial Advertising Literacy Training	Children were shown food commercials and in between those commercials they saw and heard statements such as "These foods won't make you happy" and "Those foods are so unhealthy."
BEHAVIORAL	Control	Children were shown food commercials that were the same length as the other group but did not receive any information about whether the content was truthful.

Timeline

• Start date: 2019-01-07
• Primary completion: 2020-03-07
• Completion: 2020-03-07
• First posted: 2021-05-27
• Last updated: 2023-03-30
• Results posted: 2022-12-01

Locations

1 site across 1 country: United States