NCT03700281

Investigating the Effectiveness of a Seasonal Influenza Vaccination Promotion Campaign for Members of a Non-Profit, Community-Based Health Insurance Plan: 2018-2019

• Status: Unknown
• Phase: N/A
• Study type: Interventional
• Enrollment: 22,584 (actual)
• Sponsor: The University of Texas Health Science Center at Tyler · Academic / Other
• Sex: All
• Age: 18 Years
• Healthy volunteers: Accepted

Summary

• This study will assess the effect of promotional messaging and incentives encouraging influenza vaccination in the Sendero IdealCare policy holders during the 2018-2019 Flu Season. The intervention will consist of influenza vaccination promotion/reminders from Sendero Health Plans to subscribers, including text messages, emails, and tailored direct mail outs, i.e. postcard or a personalized letter, and incentive. The study population consists of approximately 22,500 subscribers enrolled in Sendero IdealCare Plan. The intervention will last approximately four months. The primary endpoints, assessed through administrative claims data, will be getting a flu shot during the 2018-2019 season. Data collected through this study will be used to determine effective components of influenza vaccination promotion campaigns used by a health insurance plan.

Conditions

• Influenza, Vaccination

Interventions

Type	Name	Description
BEHAVIORAL	Messaging	The participants will receive influenza promotion emails, text messages, and U.S. mail from Sendero Health Plans.
BEHAVIORAL	Incentive	Participants will be eligible for a gift card to a local grocery store chain as an incentive for obtaining an influenza vaccine

Timeline

• Start date: 2018-10-06
• Primary completion: 2019-03-31
• Completion: 2019-08-31
• First posted: 2018-10-09
• Last updated: 2019-04-23

Locations

1 site across 1 country: United States